EXPECT MORE FROM
YOUR CEREAL

18g of Protein

18g OF PROTEIN

Low Sugar

LOW SUGAR

5g of Fibre

5g OF FIBRE

No Sugar Alcohols

NO SUGAR ALCOHOLS
OR STEVIA

Avocado Oil

MADE WITH AVOCADO OIL

MORE PROTEIN
PER CALORIE

Grams of protein per 100 calories (More is better) ⓘ

TRUELY 170 Cals / 18g Protein
0.0
LEADING DAIRY PROTEIN CEREAL 140 Cals / 13g Protein
0.0
LEADING PLANT-BASED CEREAL 150 Cals / 11g Protein
0.0
LEADING TRADITIONAL CEREAL 110 Cals / 2g Protein
0.0
*Comparisons based on publicly available nutritional information of top-selling US cereal brands as of 2026.
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Higher protein intakes tend to increase satiety compared with lower protein diets.

During a calorie deficit, higher protein intakes help preserve lean mass, especially when paired with training.

NOT ALL PROTEIN IS CREATED EQUAL

MEASURED BY PDCAAS SCORE ⓘ

0.0
0.2
0.4
0.6
0.8
1.0
TRUELY (Dairy Protein)
0.0
Complete Amino Profile ⓘ
SOY PROTEIN
0.00
Lower in Leucine ⓘ
PEA PROTEIN
0.00
Incomplete Absorption ⓘ
WHEAT PROTEIN (Gluten)
0.00
Low Biological Value ⓘ
Source ⓘ